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[Calculator] How a one-point increase in your TripAdvisor rating boosts hotel revenue
With close to 150 million visitors every month, TripAdvisor is one of the world’s biggest travel websites.But despite a huge potential audience, you might wonder if it’s worth your time and effort to build a presence on this giant platform. Perhaps you’re overwhelmed by the prospect of ongoing review management…
Article
Online review survey 2024 [statistics every marketer should know]
Your customers are talking. Are you listening? In our survey of 750 people across Germany, Austria, Switzerland, France, and Italy, we uncovered how significantly online reviews influence consumer choices and behaviour. This article dives into those findings. Learn how a single review can sway potential customers and how a strategic…