The Customer Experience Platform for the Automotive Industry

Improve and measure the Customer Experience at all stages of the buying process or service appointment. As OEM, dealer group or single dealership – Customer Alliance enables you to deliver and measure a first-class digital customer experience throughout your customer journey.

Capture Customer Feedback

Voice of Customer

There are unlimited possibilities to get valuable feedback with fully customizable questionnaires in more than 20 languages. Trigger the questionnaires via E-Mail, SMS, WIFI, QR codes, beacons, phone or tablet at various points of your customer journey.

Collect feedback on-site in the dealership or after the service or sales event.

Online Visibility

Improve your conversions and sales

Customers search online and good reviews are the best marketing you can have. Ensure your potential customer can easily find reviews on both reviews portals and on your website to showcase your great customer service.

Get Insights. Improve Operations

Analyze your customer satisfaction feedback – based on your survey, external reviews and semantic analysis technology.

Identify your strengths and weaknesses and take action where needed – in a single dealership or on a group level.

We not only monitor your own surveys but also analyze public review data from portals such as Google,, AutoScout24 & others.

Showcase Reviews

Improve your rankings and visibility on portals

Distribute reviews to external portals such as Google, Autoscout 24, and Facebook. More reviews will help you climb up rankings and get more clicks and bookings.

Integration reviews on your own website will help you to boost trust, increase conversion rate and direct bookings. Review content will boost your SEO.


Automate your feedback collection

We have connections to more than 90 industry-leading CRM systems. Our open API enables you to extract all information via JSON and make sure there is a seamless two-way interface to all systems.

Re-feeding data into your CRM system as well as adding other data sources (e.g. own feedback questionnaires, surveys from external call centers, etc.) is not a problem.

Reporting, Targets and Goals

Generate reports via Excel, PDF and e-mail. Our open API enables you to integrate the data in your own BI tools. Set goals for your dealerships to improve you customer experience.

User Management & Data Privacy

Manage multiple user, locations and set rules. Group your accounts and data. Set rules on who can see what data and access which feature.

Customer Alliance takes data privacy seriously and enables you to comply to GDPR easily.


Our system supports more than 20 languages.

free demo

Need to generate more online reviews? Schedule a FREE CONSULTATION

Schedule a no-obligation consultation with our brand experts to gain an overview of the online reputation for your business.