{"id":14200,"date":"2018-04-25T07:57:45","date_gmt":"2018-04-25T07:57:45","guid":{"rendered":"http:\/\/www.customer-alliance.com\/resources\/article\/gerer-et-repondre-faux-avis-google\/"},"modified":"2021-04-13T15:01:10","modified_gmt":"2021-04-13T15:01:10","slug":"gerer-et-repondre-faux-avis-google","status":"publish","type":"articles","link":"https:\/\/www.customer-alliance.com\/fr\/articles\/gerer-et-repondre-faux-avis-google\/","title":{"rendered":"Comment g\u00e9rer et r\u00e9pondre aux faux avis sur Google"},"content":{"rendered":"

Google est rapidement devenu l\u2019une des plus importantes plateformes d\u2019avis du monde. En fait, au cours des derni\u00e8res ann\u00e9es, Google a recueilli un nombre sans pr\u00e9c\u00e9dent d\u2019avis par rapport aux autres plateformes. Avec un taux de croissance de plus de 400% entre 2016 et 2017. En 2016, Google \u00e9tait la quatri\u00e8me plus grande plateforme d\u2019avis en ligne, derri\u00e8re Booking.com, TripAdvisor et Expedia, avec Customer Alliance en cinqui\u00e8me position. Aujourd\u2019hui, Google occupe la deuxi\u00e8me position<\/a>, derri\u00e8re Booking.com.<\/p>\n

\"review<\/p>\n

Pendant cette p\u00e9riode de croissance, Google a su profiter de son int\u00e9gration harmonieuse avec les appareils mobiles via Android et Maps pour encourager les utilisateurs \u00e0 laisser des commentaires sur des entreprises qu\u2019ils ont visit\u00e9es. Dans certains cas de figure, les clients sont amen\u00e9s \u00e0 r\u00e9diger des avis d\u2019eux-m\u00eames, sans sollicitation pr\u00e9alable.
\n[ca-form id=\u00a0\u00bb194241″ align=\u00a0\u00bbleft\u00a0\u00bb var1=\u00a0\u00bbhttps:\/\/calendly.com\/ca-frabelux-sales\/customer-alliance-frabelux-introduction?utm_campaign=website&utm_source=fr_resources_side_gerer-et-repondre-faux-avis-google\u00a0\u00bb]<\/p>\n

R\u00e8glement d\u2019avis clients sur Google<\/h2>\n

Comme toutes les autres plateformes qui permettent aux clients de publier des avis de fa\u00e7on anonyme, Google n\u2019est pas exempte d\u2019avis frauduleux. Google a parfois du mal \u00e0 distinguer la fiction de la r\u00e9alit\u00e9, ce qui n\u2019est pas surprenant, mais la plateforme impose un r\u00e8glement d\u2019avis<\/a> clients, et tous les avis publi\u00e9s doivent le respecter.<\/p>\n

Google pr\u00e9cise clairement qu\u2019il n\u2019intervient pas dans les contentieux entre utilisateurs et professionnels concernant les faits et les d\u00e9tails d\u2019une exp\u00e9rience. En effet, il serait impossible de d\u00e9terminer quelle version des faits est la bonne. Il est donc important de se r\u00e9f\u00e9rer au r\u00e8glement d\u2019avis clients si vous souhaitez contester un avis.<\/p>\n

Attention : il ne faut pas contester un avis qui vous ne pla\u00eet pas, ou avec lequel vous n\u2019\u00eates pas d\u2019accord. Google ne prendra aucune mesure sauf s\u2019il consid\u00e8re que l\u2019avis a viol\u00e9 son r\u00e8glement d\u2019avis.<\/p>\n

Comment faire retirer un faux avis Google<\/h2>\n

Une fois que vous avez bien lu le r\u00e8glement d\u2019avis et \u00e9tabli que l\u2019avis que vous voulez faire retirer est en effet inappropri\u00e9, il faut le signaler.<\/p>\n

    \n
  1. Connectez-vous \u00e0 votre compte Google My Business<\/a> et cliquez sur \u00ab Avis \u00bb. Ici, vous trouverez tous les avis laiss\u00e9s par vos clients.<\/li>\n
  2. Recherchez l\u2019avis dont il est question. Puis, cliquez sur les trois points dans le coin sup\u00e9rieur droit, puis s\u00e9lectionnez \u00ab Signaler cet avis comme inappropri\u00e9 \u00bb.<\/li>\n<\/ul>\n

    \"flag-review\"<\/li>\n

  3. Vous verrez ensuite une d\u00e9claration concernant le processus de revue. Cliquez sur \u00ab Continuer \u00bb.
    \n\"warning<\/li>\n
  4. Sur la page suivante, indiquez votre adresse email et la raison pour laquelle vous estimez que l\u2019avis contrevient au r\u00e8glement d\u2019avis. Puis, cliquez sur \u00ab Soumettre \u00bb.<\/li>\n<\/ol>\n

    Et si Google ne retire pas l\u2019avis ?<\/h2>\n

    Il arrive parfois que Google d\u00e9cide de maintenir l\u2019avis, parce qu\u2019il estime qu\u2019il respecte son r\u00e8glement. Bien que ceci soit d\u00e9cevant, vous ne pouvez pas faire grand-chose.<\/p>\n

    Dans certains cas, il peut \u00eatre possible de poursuivre le litige si vous pensez qu\u2019il y a une base juridique pour le faire. C\u2019est-\u00e0-dire si vous croyez \u00eatre victime de diffamation. Il va de soi que cette approche devrait \u00eatre consid\u00e9r\u00e9e en dernier recours. De plus, il est recommand\u00e9 que vous contactiez un avocat qualifi\u00e9 pr\u00e9alablement \u00e0 toute d\u00e9marche. Si vous souhaitez toujours prendre cette mesure, Google peut vous offrir des conseils via sa section Aide demandes l\u00e9gales de suppression.<\/a><\/p>\n

    La m\u00e9diation des avis avec Customer Alliance<\/h2>\n

    Il faut savoir que nous pouvons vous aider \u00e0 recueillir, g\u00e9rer et r\u00e9pondre aux avis publi\u00e9s sur Google. Cependant, nous ne pouvons pas intervenir dans des contentieux \u00e0 propos des avis. Qu\u2019ils soient entre vous et un utilisateur, ou entre vous et Google.<\/p>\n

    D\u00e9monstration Gratuite<\/a><\/div>\n","protected":false},"featured_media":30154,"parent":0,"menu_order":0,"template":"","meta":{"_acf_changed":false,"content-type":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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