Resources - Customer Alliance

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Recovering from COVID-19: Financial Aids for the Hospitality Industry in Germany

Hotels and restaurants are highly affected by the ongoing coronavirus crisis, as curfews and travel restrictions reduced the public life to a minimum. To provide companies with fresh liquidity, the federal government and the state governments support the German economy with immediate financial aids. But which state measures are available and how can you benefit from them? We are happy to provide you an overview of the different measures, loans and compensations available. Nevertheless, we recommend that you consult your tax consultant, accountant or legal…

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Customer Alliance City Report 2020 – Understanding the...

Without doubt, the current coronavirus crisis is affecting the global economy tremendously. To look at the development of the pandemic from a different perspective, we want to share some interesting insights based on valuable review data. Usually, analysts use widely...

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7 Tips for Hotels during COVID-19: How to Manage Your Online...

The current spread of the coronavirus is taking its toll on the hospitality and tourism industry. Low occupancy rates and loss in revenue are just some of the impacts on your business. In such uncertain and challenging times, you might...

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Top Tools for Online Team Collaboration – How We Switc...

Workers around the globe are moving from open-plan offices to their private home offices to protect themselves and others from the coronavirus pandemic. It is a very challenging time which requires us to act quickly. At Customer Alliance, we decided...

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Emerging stronger from the Coronavirus crisis: Why hotels sh...

It’s no secret that the ongoing coronavirus pandemic has a massive impact on the global hotel and tourism industry. Travel restrictions and curfews across the globe result in cancelled flights, low occupancy rates and lost revenue for many businesses. In...

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5 Efficient Ways to Cross-Selling in Your Hotel

Cross-selling and up-selling play an essential role in a hotel’s strategy and success than ever before. It offers many positive impacts, especially boosting profitability and improving the guest experience. However, you still need to know which service or offer you...

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How to Improve the Customer Experience in Your Hotel

One of the main challenges faced by the hotel industry in recent years can be summed up in one question: How to improve the customer experience? On the one hand, hotel-related concepts are evolving. On the other, the customer journey...

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How to Implement a Successful Guest Satisfaction Strategy in...

Although the guest experience is a principal topic of discussion, there’s another factor that’s also important to consider. This is, of course, guest satisfaction. This reflects the experience your guests have in your establishment. But also the performance you achieve...

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Guest Experience: How to Combine Technology and Human Touch

Over the past few years, the hotel industry has been the witness of a digital revolution. This has a strong impact on the guest experience. Some see this as an opportunity to increase their appeal. But others take a more...

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Customer Alliance celebrates its 10 years!

Already 10 years! The years go by and, like the hotel industry, each year brings many innovations to Customer Alliance. Let’s take this opportunity to review the story of Customer Alliance over the last ten years. Everything began in Berlin,...