Simplify your feedback loop. Capture feedback with smart automation across every touchpoint

Get set up once, get customer insights forever

  • Online reviews
  • Email surveys
  • QR code surveys
  • Website surveys

Online reviews

Boost your number of reviews by an average of 30% year on year

  • Put review collection on autopilot with perfectly-timed, personalised email invitations
  • Climb Google search rankings and bring new customers straight to your door
  • Forget wasted time trawling through review sites. See all your reviews in one dashboard and reply to them directly

Email surveys

Send surveys straight to your customers’ inboxes without lifting a finger

  • Get the feedback you need in less than half the time with response rates of up to 18% (vs the 6% average for email surveys)
  • See all your survey data in one place, using smart filters to dive deeper into your results

QR code surveys

Stop missing essential feedback with QR codes at offline touchpoints

  • From paper receipts to your point of sale, make it convenient for customers to share their thoughts
  • Tackle problems in real-time to transform unhappy customers into lifelong fans

Website surveys

Understand how visitors experience your website and identify quick wins for your business

  • Plan website changes backed by real customer feedback for fast, impactful results
  • Boost click-throughs and bookings without time-consuming trial and error

Make measuring performance a breeze with built-in satisfaction metrics

See your team’s impact in real time, no calculations required

  • Net Promoter Score (NPS)
  • Customer Effort Score (CES)
  • Customer Satisfaction Score (CSAT)
  • Public Reviews Score (PRS)

Net Promoter Score (NPS)

Get a clear picture of loyalty by asking how likely customers are to recommend you to a colleague or friend

Customer Effort Score (CES)

Boost your retention rates by asking customers how much effort it takes to interact with your business

Customer Satisfaction Score (CSAT)

Learn what your customers love (and what they don’t) by asking them to rate your brand, product or service

Public Reviews Score (PRS)

Measure your company’s widespread appeal by capturing the average review rating from all review platforms

5000+ businesses use the Customer Alliance SaaS platform


Feb 26, 2024

How to remove fake Google reviews (and what to do when you can’t)

It’s a Monday morning, and you settle into your chair, cup of coffee in hand, ready to check your latest reviews. A stream of positive

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Feb 23, 2024

How customer reviews will drive rankings in Google’s Search Generative Experience

“We know that people want to hear other people’s experiences to help them make decisions.” That’s what Google say about the development of Search Generative

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Jan 17, 2024

What are the benefits of review management software?

As a manager, you juggle a myriad of tasks every day, from organising your staff to overseeing operations. You know the importance of online reviews

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Jan 16, 2024

A complete guide to review gating (why transparency always triumphs)

Brilliant business strategy or dubious practice? In this article, we’re pulling back the curtain on review gating. We’ll explore what it is, its implications for

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