With Customer Alliance, you can distribute your customers with Gmail addresses to Google for their reviews. This allows you to become more present on external portals by collecting more reviews and increasing your review-score.
When you increase the number of reviews you have on Google, you increase your exposure and SEO ranking. Google displays review scores and comments on its’ search results page, within Google maps, and on Google Local pages. This expands your exposure and the exposure of your reviews– the more people see and like your reviews, the more likely they are to book with your property.
From your Distribution settings in Review Analytics, you check the box next to “Redirect all guests with a Gmail email address to Google.” This automatically sends those guests to Google for the review process of your business.