Resources - Customer Alliance

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Article

How can Customer Alliance help me create new content for my ...

Content is King. The content you post on your website is one of the most important factors in search engine optimisation. And search engine optimisation (SEO) is the key to success. Search engines like Google are designed to always deliver the best results for the user’s query. The better, more relevant, higher-quality and “fresher” the […]

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How can I get to know my guests’ opinion during all the phas...

Your guest’s experience does not begin upon arrival at your facility, but much earlier. Already at the time of booking a sort of cooperation is established between you and your host: the both of you want things to proceed absolutely for the best and for this to happen small expedients are necessary. The importance of […]

Article

How do guest reviews impact my TripAdvisor ranking?

The TripAdvisor ranking is one of the elements that you must control in order to ensure good online visibility and therefore more bookings for your hotel. A vast number of guest reviews are posted every day, and that’s why it’s so important to optimise your presence on this platform. But what impact to these reviews […]

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How can I dispute a guest review?

It may happen that sometimes your guests reviews do not fully reflect the reality or that they arise from a misunderstanding between your client and the members of your staff. However, nothing is lost! At Customer Alliance, we have the right solution for your problems! Prevention is better than cure! First of all, to avoid […]

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How to create a really effective satisfaction questionnaire

The satisfaction questionnaire you send to your guests after they have left your facility is an extremely important tool, not only to understand your strengths and weaknesses, but also to optimize your online reputation. That’s why it’s essential to choose the right questions to ask your customers. Which questions should be included in the satisfaction […]

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What is Pre-Stay Communication and how does it improve guest...

When does the perfect guest experience begin? From the moment the journey starts? So your future guest sets off, gets in the car, heads for the airport? Or when he is actually staying at your establishment – so after he has reached his destination, is greeted by the porter, enters your hotel and checks in […]

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How can I measure ROI? How will it help in revenue and marke...

There’s no doubt that increasing your visibility and the revenue brought in by your establishment are your priorities. However, setting up a coherent strategy where you can precisely calculate returns can be a complicated matter. But the Customer Alliance solution can help you to improve your online visibility by making the most of guest reviews […]

Article

Maximising the value from integrating the Customer Alliance ...

The Customer Alliance widget is without doubt one of the strong points of our solution. In a previous article, we discussed how this function can help you generate more bookings and strengthen guests’ trust in your hotel. Let’s now go into a little more detail and take a look at how you can optimise your […]

Article

Develop better (and lasting) relationships with guests via C...

Relationships with guests must be your priority, so it’s a good idea to take (another) look at how these manifest themselves in order to optimise the guest journey at each point in the stay. Customer Alliance can help you to achieve this and strengthen relationships with your guests before, during and after their stay in […]