Article

How to improve your customer satisfaction automotive scores

Customer satisfaction automotive scores don’t lie. Volvo tied for 1st place in the 2018 American Customer Satisfaction Index, with a customer satisfaction score of 85 (up from the previous year’s score of 82).  You know what else happened that year?  Volvo had a whopping 27.6% increase in the numbers of…

Success story

Mazda Case Study

Driving customer satisfaction in the automotive industry Ever-successful, Mazda Motor Europe (MME) planned to stay that way. The automotive giant partnered with Customer Alliance to synchronise customer satisfaction efforts across its regional markets. In this case study, learn how 54% of Mazda Motor Europe’s regional markets increased customer satisfaction of sales…